AFL in $18.5m-a-year sponsorship deal with Toyota, reportedly largest ever in Australia

Deal to run until 2023 takes AFL past Tennis Australia as highest-earning sporting body from sponsorship

The AFL has renewed its long-term partnership with car manufacturer Toyota in what is being reported as the largest sports sponsorship deal in Australian corporate history.

The $18.5m-a-year deal, which will run until 2023, is an upgrade on the previous $16m deal and takes the AFL past Tennis Australia as the highest-earning sporting body from sponsorship, the Australian has reported.

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Source: theguardian
AFL in .5m-a-year sponsorship deal with Toyota, reportedly largest ever in Australia